Your brand is being watched,
make sure it’s legally yours.
We’ve helped founders protect brand names, signature offers, product lines, creative assets, and growing portfolios across industries.
Here’s a look at the kind of work our firm is trusted to handle.
1,000+
CLIENTS SERVED
99.3%
SUCCESS RATE
100+
5 STAR REVIEWS
Coaching
Beauty
Cosmetics
Jewelry
Clothing
Eyewear
Art
Personal Finance
Education
Videography
Weddings/Events
Restaurants
Restaurants
Podcasting
Professional Services
Coaching Beauty Cosmetics Jewelry Clothing Eyewear Art Personal Finance Education Videography Weddings/Events Restaurants Restaurants Podcasting Professional Services
Health & Wellness
Media & Entertainment
Authors
Publishing
Speakers & Thought Leaders
Personal Stylists
Nonprofits
Children’s Products & Family Brands
Accounting & Financial Services
Consulting
Food & Beverage
Tech / SaaS
Health & Wellness Media & Entertainment Authors Publishing Speakers & Thought Leaders Personal Stylists Nonprofits Children’s Products & Family Brands Accounting & Financial Services Consulting Food & Beverage Tech / SaaS
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Bespoke by A+R
Industry: Jewelry Industry
Trademarks Filed: 1
Why They Came To Us: To register their trademark and to defend their trademark from a cease and desist.
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Win With Paid Ads
Industry: Advertising/Coaching
Trademarks Filed: 14
Why They Came To Us: They are getting more visibility quickly and came to us to protect all trademarks and phrases as they grow.
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Tau Tau Skin
Industry: Beauty
Trademarks filed: 1
Why They Came To Us: To protect the brand name that would go on their packaging before launch.
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The Wonderful World of Zuri Rose
Industry: Children’s book author
Trademarks Filed: 2
Why They Came To Us: To protect their children’s book, accompanying activity book, puzzle, and doll before launching their brand.
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School of Better Eyesight
Industry: Eyesight Consultant
Trademarks Filed: 7
Why They Came To Us: To protect two decades of work and legacy. We filed all of her program names and we were able to register a trademark that she had trouble registering
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Honest Art
Industry: Business Coach
Trademarks Filed: 1
Why They Came To Us: To register her trademark after 10 years in business, and to help her fight a pending application that was filed before her. We stepped in and opposed the application and she was able to keep her trademark and coexist in the marketplace.
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Otaku Noir Collection
Industry: online retail store services featuring mystery subscription gift boxes
Trademarks Filed: One
Why They Came To Us: To protect his subscription service.
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Cake Muse
Industry: Food industry
Trademarks Filed: One
Why They Came To Us: To protect her edible floral business before launching.
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BioHack Yourself
Industry: Media and Film
Trademarks Filed: 5
Why They Came To Us: To protect the brand names for their media companies
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Vibehaus
Industry: Videography, Photography, and Media
Trademarks Filed: One
Why Watson & Young: To protect their trademark and handle a contract dispute.
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Her First $100k
Industry: Personal Finance and Media
Trademarks Filed: 3
Why Watson & Young: To protect her trademarks due to growing visibility.
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Millennial, in Debt.
Industry: Personal Finance
Trademarks Filed: 3
Why Watson & Young: To protect their trademarks because of growing visibility
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Vows of Style
Industry: Wedding Industry
Trademarks Filed: 2
Why Watson & Young: To protect their brands before launching.
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Fevy’s
Industry: Korean Food
Trademarks filed: 2
Why Watson & Young: To protect their brand as they increased visibility post-launch.
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Seven Figure Diaries
Industry: Business Coach & Podcast
Trademarks Filed: 2
Why Watson & Young: To register her trademarks before launching her podcast and cycling studio
You’ve built something people recognize.
And the more recognizable it becomes, the more valuable it is to someone else.
Someone files your brand name before you do
You're looking at a full rebrand, new packaging, a new name your audience doesn't recognize yet, and starting over on the brand trust you spent years building.
A copycat launches using your course name, your framework, or your offer
Without a registered trademark, your options are limited and expensive to legally protect your brand.
You get a cease and desist from a bigger brand
Without the right legal protection, walking away can feel like the only option, but it isn't.
Scaling Slows Down
A licensing deal, a partnership, or an investor conversation delays because you can't prove you legally own what you've built.
We protect every element your brand is built on.
Your name
Logo
Slogan
Course Names
Method & Framework Names
Podcast
Product Lines
Collaborations
Contracts
Your name Logo Slogan Course Names Method & Framework Names Podcast Product Lines Collaborations Contracts
The Strategy Behind the Results
Behind every trademark filing, enforcement matter, and brand protection decision is a legal strategy. We don’t treat trademarks like paperwork. We look at your brand, your risks, your growth plans, and the assets that need protection so you can move forward with clarity and confidence.
We don’t just file, we fight.
ELLE Magazine opposed our client's trademark. We had already anticipated every challenge before filing. The dispute was resolved in our client's favor.
Gap Inc. demanded action over a client's trademark. We pushed back, argued there was no overlap in markets or consumers, and negotiated directly with their counsel. She kept everything.
A founder came to us with $40,000 in packaging already printed. The search found a conflict before a single unit shipped. The trademark was approved, and the launch went ahead on schedule.
“Zara and the whole team from day one were so helpful. My favorite aspect of working with them (outside of OFFICIALLY getting Trademarked!!!) was the clarity and communication they always sent. Often I would put on my to do list: check in with Zara, and literally that day I would get an email update or calendar invite without even reaching out.
The time and money I actually saved by using them was great. If you are on the fence about signing on, don’t hesitate. I am a do it myself kind of person and I am so glad I let them handle our trademark. They were and are continuing to be a great partner to have with my company Cake Muse.”
— SARAH BAKER
FOUNDER OF CAKE MUSE
Don’t be like me... I started using a phrase in my business years and years ago and it became such a huge part of my business. Finally I just thought, ‘I should probably really trademark this.’
Luckily I had someone recommend Zara Watson with Watson and Young and thank God she did. Over the course of over a year, Zara fought for me; she fought for my business and she fought for what was right. I'm so happy to report that I do have that trademark now.
It’s not just beneficial for my business, it’s beneficial for my peace of mind because I know that I am protected. Please use Watson and Young because they will protect you and you’ll have that peace of mind and then also your business can thrive.
-JODIE KING
Ready to understand what protection should look like for your brand?
Start with a Trademark Strategy Session. We’ll review your brand, identify potential risks, and prepare a written Brand Protection Roadmap so you know what to protect, what to fix, and what to do next.